 Rube Goldberg
(1883-1970) was a Pulitzer Prize winning cartoonist, sculptor,
and author.
Through his "INVENTIONS", Rube
Goldberg discovered difficult ways to achieve easy results. His
cartoons were, as he said, symbols of man's capacity for
exerting maximum effort to accomplish minimal results. Rube
believed that there were two ways to do things: the simple way
and the hard way, and that a surprising number of people
preferred doing things the hard way.

TeamBuilders WorldWide has harnessed the
concepts of Rube Goldberg and put then into a fascinating
satiric experiential exercise called The Reuben. Participants get first hand experience at building
a machine that, as you guessed, works much harder than it needs
to, to accomplish a simple task.
Each pod is working on its part of
the machine and needs to connect its part of the mechanism to an
adjacent pod’s mechanism. When it is complete we should have a
synergistic, seamless flowing machine. We then introduce some
other activities, which emphasize the importance of doing
different to do more. Business today is not about thinking
outside the box…it is about acting beyond the box.
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- Beyond the Box Problem
Solving
- Doing Different to Do
More
- Synergy
- Effective Communication
- Effective Leadership
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